Should I use the symbol ™ or ® for my trademark?
We get this question every time we help with a trademark. Using the ™ symbol asserts your rights in a mark and helps to eliminate doubt as to its usage. Also, the ™ symbol can be used even if the trademark has not been filed with the state of federal government.
On the flip side, the ® symbol can only be used with registered trademarks or service marks. (We will touch on the difference between a trademark and a service mark another day). Once your trademark is registered you should immediately begin using the ® symbol to legally put the world on notice of your actual use of the trademark.
This is just a quick overview of trademarks. For more information, please call our office at (980) 202-5679 or email us at email@example.com to discuss your trademark rights.